Saturday, June 30, 2012

Take a Spin With a Dallas Web Developer

By Brennan McMahon


So, you started a brand new company in Dallas. Congratulations! You may very well be on your way to business rockstardom and success. And if nothing else, you're your own boss - so there's always that. Now, time to kick things into gear.

You have to start thinking marketing strategy and there's no better calling card than an awesome, memorable, one-of-a-kind website. A Dallas web developer will get that going for you. From this point on, no matter where you are someone will surely ask you, "Do you have a website?" And do you want to answer that with, "Um....not yet." That doesn't look good.

Your company has two potential fronts: the physical storefront if you've got the brick and mortar thing happening, and then there's the virtual one that everyone should have. A website developer will be your online architect, designing and planning out the most beneficial Internet home for your company - one that invites each and every person in your targeted market to come and hang out. You need to capture the peoples' eyes, and then be able to hold their gaze.

You should also take a second to read about the DIY ("do it yourself") websites and blogs. Yea, those freebie jobs from your domain name providers and template sites that scream "rookie." Okay, okay, the templates are fine for the extreme novice not wanting much of a web presence, but for the serious businessperson, these sites end up looking thrown together and start to seem like every other website. It's like tract homes from the 1960s. Small, cramped and unoriginal.

The more discerning clients can spot an iffy and low-end website a mile off. It then sets off a warning alarm in their wallets to not go with the company represented by such a flagrant disregard of advertising initiatives. But, if attracting customers and making money isn't your thing, a cookie cutter template is right up your alley. (Just so you know, that alley won't see much thru traffic.) If you're serious about success then you need to contact a Dallas web developer to custom craft you an Internet HQ that outshines the sun and your competition.

Oh, something else about those blogs. They are super great for personal use. They can even be - and should be! - embedded into your custom website. However, as previously mentioned, a blog does not a true website make. It can't be considered your company's official web home. Blogs just aren't designed to be virtual storefronts. Blogs are meant to be, well, blogs.

You want your business to go viral. Be a name brand. Own the competition. If so, contact a Dallas web developer to make all that happen.

Everyone and their mom is on the web these days. Your competitors know this and they are actively seeking better ways to take food off your table. Time to take it back. So, how's that web developer search coming?




About the Author:



0 comments: