Tuesday, July 18, 2017

4 Website Functionality Tips From Long Island SEO Agencies

By Arthur Williams


While it might go without saying, the best websites tend to be the ones that are most functional. Not only are they cosmetically pleasing, but they run smoothly, ensuring strong user experiences across the board. How can you build your website for better functionality, you may wonder? Here are 4 of the best ways to do so, courtesy of those that specialize in the field of Long Island SEO.

Long Island SEO specialists will tell you that website functionality is largely rooted in simplicity. It's in your best interest to keep things basic from a visual perspective. One of the reasons for this, as supported by names such as www.fishbat.com, is that too many photos and videos can result in websites running slow. This problem is amplified on mobile devices. In simplest terms, minimalism performs best.

Second, make sure that navigation is easy for your website. Users should still be able to find what they need in no time at all, especially if the site itself is simple from a content standpoint. This is one of the reasons why many companies have seemingly embraced scrolling sites, as they provide all of the important information on a single page. This is just one example of how navigation can be done well.

Third, make sure that your social media information is easily accessible. Even though your official website is likely to receive the bulk of your attention from a sales standpoint, social activity matters just as much. Links to your various social accounts, ranging from Facebook to Instagram, should be prominent in one of the top corners of your site. By keeping these icons visible, you'll be able to drive more people to these sites.

Finally, make sure that your website is routinely updated over the course of time. Just because you've completed a website project doesn't necessarily mean that it won't require alterations in the future. After all, what's seen as "responsive" is likely to change over the course of time. This is why web developers must constantly survey the digital environment. If they see that certain changes are receiving momentum, they'll be able to make said changes accordingly.




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Monday, July 17, 2017

What Website Design Companies Must Know About Motion

By Arthur Williams


There seems to be a sense of seamlessness when it comes to the websites that we use today. It makes sense, given the fact that more and more designers have been adopting "less is more" approaches. These matter for website design companies across the board, but motion is still an element that most people take for granted. Here are a few things that you should know about it, as well as how it aids your experience on any well-made site.

If you want to know about motion, as far as websites are concerned, you must know that it's an all-encompassing term. According to companies like Lounge Lizard, it applies just as much to fluidity between inner pages as it does to animated GIFs and video. Motion is meant to engage users, but it's not like this term is limited. In fact, the more that you learn about website design, the more that you'll realize just how varied this term can be.

Motion also allows for fewer internal pages to be created. Scrolling sites have become quite common among website design companies, the main reason being that they convey vital information without requiring users to click around from one page to the next. As a result, exploring a website becomes more seamless, almost as if it's natural to move from one section to the next. Motion plays a huge role in this respect.

Perhaps the most important thing to know about motion is that, depending on how well-made a website is, it won't take much space to carry out. Bandwidth is one of the most critical aspects of any website. If a site takes up more bandwidth, chances are that it won't run as smoothly as it should. Fortunately, most websites these days are made with a sense of simplicity in mind. You will learn that this tends to draw in more visitors.

As you can see, there is quite a bit to learn about motion when it comes to website design. It's one of those aspects that tends to go overlooked, or unappreciated, but the fact that it's present in various projects cannot be ignored. It's a simple matter of how it's implemented, however. When it's brought into a website in seamless fashion, the results are nothing short of tremendous. Motion matters, so make it a propriety.




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