You most likely have read so many articles and free tutorials on how to get on the first page of Google and you wonder, why are there wide-ranging approaches to SEO? Shouldn't there one which works?
Surely there are lots of methods to do SEO if really the only objective would be to get to the first page of Google and that is it. But long-term and stable SEO requires a lot more than that.
There is something to challenge with this statement. Google, for example, only allows white label SEO which is the natural method to get high in the rankings. The natural way is for websites to receive backlinks, that are crucial to ranking, without having to buy these inbound links. The natural way is to understand what Google is, and to give Google what it wants for its visitors. And Google visitors only desire one thing - information.
Here are concrete steps to take when aiming to rank your website to the top part of Google the SEO way: onsite optimization, offsite optimization, and Google+ account creation.
1. Onsite optimization. There are so many things to mend on an internet site to make it easily recognizable to Google. Resolving html titles and re-writing urls from codes to keyword searchable content is one. Placing robots.txt file that allows Google bot to crawl the site is another. Ensuring that website copy is sufficient and keyword rich is one more.
Keyword rich meta titles and meta descriptions permit Google to discover distinctive content on the site to rank. Google does not have tolerance for duplicate content. Duplicate content problems over a site will brutally break down its rankings. After placing each one of these elements, ensure that there is Google Analytics on all the pages of the site so you as the web site owner can have an objective record and reporting of the visitors coming to your website.
2. Offsite optimization. After onsite optimisation, you're now ready to do an offsite optimization campaign. This really is like pleasing Google first, and then afterwards, getting on the world wide web and becoming well-known in the midst of other websites. The best way to do offsite optimization is by creating informative articles which Google and the other websites will give you recognition for in the form of backlinks.
3. Google+. Take advantage of Google+ as well as certainly Google involves personal search results into the organic search results as well.
Surely there are lots of methods to do SEO if really the only objective would be to get to the first page of Google and that is it. But long-term and stable SEO requires a lot more than that.
There is something to challenge with this statement. Google, for example, only allows white label SEO which is the natural method to get high in the rankings. The natural way is for websites to receive backlinks, that are crucial to ranking, without having to buy these inbound links. The natural way is to understand what Google is, and to give Google what it wants for its visitors. And Google visitors only desire one thing - information.
Here are concrete steps to take when aiming to rank your website to the top part of Google the SEO way: onsite optimization, offsite optimization, and Google+ account creation.
1. Onsite optimization. There are so many things to mend on an internet site to make it easily recognizable to Google. Resolving html titles and re-writing urls from codes to keyword searchable content is one. Placing robots.txt file that allows Google bot to crawl the site is another. Ensuring that website copy is sufficient and keyword rich is one more.
Keyword rich meta titles and meta descriptions permit Google to discover distinctive content on the site to rank. Google does not have tolerance for duplicate content. Duplicate content problems over a site will brutally break down its rankings. After placing each one of these elements, ensure that there is Google Analytics on all the pages of the site so you as the web site owner can have an objective record and reporting of the visitors coming to your website.
2. Offsite optimization. After onsite optimisation, you're now ready to do an offsite optimization campaign. This really is like pleasing Google first, and then afterwards, getting on the world wide web and becoming well-known in the midst of other websites. The best way to do offsite optimization is by creating informative articles which Google and the other websites will give you recognition for in the form of backlinks.
3. Google+. Take advantage of Google+ as well as certainly Google involves personal search results into the organic search results as well.
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