With Google Panda 3.3 seeing enormous web sites evaporate from the ranking, it is a valid question for companies to ask whether search engine optimization or SEO remains to be reliable among business services on the internet.
What really just happened when Google Panda 3.3 was released? Basically, Google windswept the world wide web for sites which it deems to have unnatural links. Google got smarter. Even if web sites are establishing links via SEO articles, Panda 3.3 penalized those websites which are obtaining a large number of links which are low quality and which usually are derived from distributing content thru networked blogs and other automated distribution services.
Website owners shouldn't feel dispirited about the fact that Google is actually changing its algorithm. Google's job is to maintain the worldwide web clean from any mess. This can be a tough job to perform bearing in mind that there are enormous number of websites out there. Before, Google only penalized websites that participated in link buying in an attempt to manipulate PageRank. Now, Google got smarter and reviewed links which come from poor quality content.
Given this constant change of Google's algorithm, the general feeling is that internet marketers, even those companies which spend money on internet marketing by way of website creation and optimization, seem to be playing a risky and unstable game. must they stop doing this?
The easy and clear answer is definitely no. The web is a good playing field particularly for start-ups and SMEs who have minimal assets, yet desire to reach a worldwide market for their product at a very cheap cost.
In place of being daunted by Google, businesses must align with Google's optimisation guidelines, regardless of these standards constantly upgrading.
How then should companies be in line with Google? It begins from the very instant when they are just conceptualising their web sites. Business and web site owners must remember that Google desires quality, relevant content for its site visitors. In web design, having no content and 100% images on the home page is just not a good way of providing Google a visibility of the site. Placing flash elements which Google seriously isn't able to crawl is also not a good way to let Google be familiar with what the site is about.
While Google demands better quality in web sites, website owners must follow with this raise in the bar. After all, there is nothing wrong about being the top website, in Google and your would-be customers' eyes.
What really just happened when Google Panda 3.3 was released? Basically, Google windswept the world wide web for sites which it deems to have unnatural links. Google got smarter. Even if web sites are establishing links via SEO articles, Panda 3.3 penalized those websites which are obtaining a large number of links which are low quality and which usually are derived from distributing content thru networked blogs and other automated distribution services.
Website owners shouldn't feel dispirited about the fact that Google is actually changing its algorithm. Google's job is to maintain the worldwide web clean from any mess. This can be a tough job to perform bearing in mind that there are enormous number of websites out there. Before, Google only penalized websites that participated in link buying in an attempt to manipulate PageRank. Now, Google got smarter and reviewed links which come from poor quality content.
Given this constant change of Google's algorithm, the general feeling is that internet marketers, even those companies which spend money on internet marketing by way of website creation and optimization, seem to be playing a risky and unstable game. must they stop doing this?
The easy and clear answer is definitely no. The web is a good playing field particularly for start-ups and SMEs who have minimal assets, yet desire to reach a worldwide market for their product at a very cheap cost.
In place of being daunted by Google, businesses must align with Google's optimisation guidelines, regardless of these standards constantly upgrading.
How then should companies be in line with Google? It begins from the very instant when they are just conceptualising their web sites. Business and web site owners must remember that Google desires quality, relevant content for its site visitors. In web design, having no content and 100% images on the home page is just not a good way of providing Google a visibility of the site. Placing flash elements which Google seriously isn't able to crawl is also not a good way to let Google be familiar with what the site is about.
While Google demands better quality in web sites, website owners must follow with this raise in the bar. After all, there is nothing wrong about being the top website, in Google and your would-be customers' eyes.
RSS Feed (xml)
0 comments:
Post a Comment